Supporter Event: Ad Net Zero “We Need to Talk About… AI x Sustainability: The Benefits and Impact for the Advertising Industry

Supporter Event: Ad Net Zero “We Need to Talk About… AI x Sustainability: The Benefits and Impact for the Advertising Industry

18 February 2025 16:00 - 17:00 GMT / 10-11a ET / 7-8a PT Online

Session 2

We’ll be diving into dive into sustainability considerations for production and creative professionals when using AI, from set decisions to creation of images and video, and the creative uses of AI and GenAI in advertising itself.

Moderated by Jo Fenn, Global Director of AdGreen, speakers Steffen Gentis, Globwith al Production Director at Murphy Cobb & Reckitt, Melissa Tifrere, Chief Production Officer at Havas NYC and CHI, and Russell Sharpe, Head of Production at APR.

Please reach out to hello@adnetzero.com from more information.

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