Featuring industry leaders and experts, this event will explore findings from our second annual report, showcasing both the Progress Report 2025 and action gaps across the UK advertising industry.
Wider event agenda:
Transitioning to a new economy
Corporate sustainability has come a long way, and the management of sustainability risks, opportunities and impacts is more strategic than ever before. But despite positive momentum, efforts thus far are not working — at least, not quickly enough. But what if we could reimagine the economy as we know it? Dr. Matthew Bell, EY Global Climate Change and Sustainability Services Leader, will present the opportunity for the advertising industry to play a crucial role in this transition.
The industry’s path to net zero and better growth
Sebastian Munden, Chair of the Ad Net Zero Global Board, and Rosi Croom, Senior Global Marketing and Comms Manager, Ad Net Zero, present data from Ad Net Zero’s second Progress Report.
Futureproofing our industry – Leading from the top
Join industry leaders from Sky, Grey, giffgaff and EY to reflect on the headlines from the Ad Net Zero Progress Report. We’ll share tangible examples of progress being made and distil the next steps the industry needs to take, redoubling efforts to recap the opportunities still afforded to those transitioning quickly, whilst racing to comply with increasing regulation.
Moderator: Elle Chartres, UK Director, Ad Net Zero
Speakers:
Up To Good for Behaviour Change
The desire for new technology creates a significant impact on the planet, contributing an estimated 3% of all Global emissions. The industry has a problem; the increased pace of technological change, the upgrades-driven telecoms market and a desire for ‘new’ is creating a growing e-waste issue. How does a brand that sits within this high emissions category take on a role to support more sustainable behaviours? Not only that, but how do you make it commercially successful? Join Lisa Boyles, Head of Go To Market and Media at giffgaff, who will take you through how the Up To Good campaign delivered on both real-life sustainability impacts and commercial results.
This is an invite only event, if you would like to find out more please reach out to hello@adnetzero.com.
